Algorithm
- a methodical, logical rule or procedure that guarantees solving a problem
Available Heuristics
- estimating the likelihood of events based on their availability in memory; if instances come readily to mind, we presume such events are common.
Cognition
- all the mental activities associated with thinking, knowing, remembering, and communicating
Confirmation Bias
- the tendency to search for info that confirms one's preconceptions
Functional Fixedness
- the tendency to think of things only in terms of their usual functions
Heuristics
- a simple thinking strategy that allows you to make judgments and problem solving more efficient.
- more error prone than algorithms
Mental Set
- the tendency to approach a problem in a certain way
- using a way that's been successful
Over Confidence
- the tendency to be more confident than correct
- they overestimate their judgments and beliefs
Representative Heuristics
- judging the likelihood of things in terms of how well they represent/ match the prototype.
- this could lead someone to ignore relevant information
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